The reports have recently claimed that in India, 60% breast cancer cases are diagnosed at third or fourth stage, and one of the most important reasons being women not paying attention. Women don’t pay attention to their breasts and take their health too lightly.
AurDikhao has stepped forwards to take command in its hand and to aware women about breast cancer using compelling digital media videos and posts under its campaign “#DetectToDefeat”.
Female celebrities like Sunny Leone, Taapsee Pannu, Shibani Dandekar, Divyanka Tripathi, Sunidhi Chauhan, Poonam Pandey and many others have stepped forward to deliver awareness regarding this important issue in the wittiest way possible.
In a statement given to leading tabloid, Taapsee Pannu said “We women need to be aware of our body and know that detection is better than cure. Two minutes self-test is all you need to do! When the team approached me with this concept, I was absolutely up for it because I want women and men to be aware that breast cancer is curable if detected at an early stage.”
The videos are must watch for every woman and even their male counterparts.
Please watch the videos here, because it just takes 2 minutes:
You can also check out the awareness created by other leading ladies here.